The CRM That Actually Gets Roofing
We didn't build another generic CRM and slap a roof icon on it. Every feature exists because real contractors asked for it — and every data point is structured so your marketing actually works.
We started as Rogue Move Digital Agency, helping roofing contractors grow through data-driven marketing. We discovered a critical gap: the tools contractors needed didn't exist. So we built them — with complete data visibility from first click to final payment.
A Fundamentally Different Approach
Built by marketers who understand the complete customer journey — from first click to final payment. Every feature is designed with data visibility in mind.
No restrictions
Integrate anything. Import and export freely. No artificial limits on connections or how you use your data.
Connect the tools you already use. Reduce tool switching. Centralize data without vendor lock-in.
Your data, always
Export your data anytime. No lock-in. No hostage situations. Your business data belongs to you.
Back up, analyze, or migrate your data whenever you want. Complete ownership from day one.
Grows with you
Start with our free tier. Add users and features when you are ready. The same platform works for a solo roofer or a 50-person operation.
Start free, scale as you grow. No need to switch platforms as your revenue increases.
Works with your tools
Use SumoQuote for quotes, QuickBooks for accounting, or CompanyCam for photos if you want. Rooflyzer connects them instead of forcing you to replace them.
Use your preferred tools while centralizing data. Reduce duplicate data entry and keep your workflow.
Use what works for you
We don't force you to use every module. Integrate the tools you already love.
Want invoicing handled by SumoQuote?
Integrate SumoQuote and route that module through them while keeping the job record in Rooflyzer.
Prefer QuickBooks for accounting?
One-click OAuth sync. Update finances in QuickBooks, see profitability in Rooflyzer.
Use EagleView for measurements?
Import the measurement PDF. Smart mapping fills fields and links the report to the estimate.
Already have a VOIP provider?
Plug in your own API keys. Keep your existing numbers and call workflows.
How we stack up
Rooflyzer OS vs JobNimbus, AccuLynx, and BuilderTREND.
| Feature | Rooflyzer OS | JobNimbus | AccuLynx | BuilderTREND |
|---|---|---|---|---|
| Lead-to-contract automation | Included | Partial | Partial | Limited |
| Built-in marketing automation (email/SMS) | Included | Limited | Limited | Limited |
| Storm intelligence & territory targeting | Included | Limited | Limited | None |
| Instant estimate widget for website | Included | None | Add-on | None |
| AI-ready data structure | Included | None | None | None |
| Satellite roof measurements | Included | Add-on | Add-on | None |
| Unlimited invoicing | Included | Add-on | Add-on | Add-on |
| QuickBooks + Stripe integration | Included | Partial | Partial | Partial |
| White-label estimate widget | Included | None | None | None |
| Data export anytime | Included | Partial | Partial | Partial |
| Starting price per user | $0 | $45+ | $200+ | $99+ |
Comparison based on publicly available pricing and feature lists as of mid-2026.
The difference matters
AI-enabled tools add chatbots on top of messy data. AI-ready tools capture clean data first.
AI-Enabled
- Bolted-on AI chatbot that answers generic questions
- Data lives in disconnected fields and spreadsheets
- No structured attribution from marketing to revenue
AI-Ready
- Lead scoring and anomaly detection live today
- Every touchpoint stored in a unified data model
- Exportable, structured data ready for future AI tools
What we promise
No marketing fluff. Four commitments we actually keep.
No artificial feature gates to force upgrades
No charging for integrations that should be standard
No holding your data hostage if you want to leave
Only charge for features that cost us money to provide
See the difference for yourself
Book a personalized demo and we will walk through your workflow, not a generic slide deck.